
Originaltext auf englisch:
This project contains world-wide UNIQUE marketing approaches for an IT company:
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target group: leading health care professionals: medical doctors, dentists, veterinarians, pharmacists | |
basis: www.DoctorsTalents.com
: THERE IS NO SUCH WEB PAGE IN THE ENTIRE WorldWideWeb! | |
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EMOTION SELLS: the approach comes from the extra-medical activities of the target group! | |
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highly creative athmosphere with intelligently integrated product placement and service presentation and product testing situation and education | |
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one absolute ULTIMATE OPTION: To found the World Doctors
Orchestra WDO and make world-wide tournees with very best musicians among
doctors |
Let us be honest:
Several health care companies have tried to make world-wide PR events
like some punctual recitals (one per continent or so) etc.
but nobody ever had a good concept
to really TOUCH the health care
professionals on a wide basis
at their EMOTIONS!
But where can you "get hold" of their emotions???
Their activities in their FREE TIME as there are:
HOBBIES or their often practised second NON-MEDICAL PROFESSION
ARE occupied with their BEST emotions
which you could win for the image of your company!
Think about that and see below if these relatively low numbers
for the costs are really so frightening as they seem.
These costs symbolize not a regional, not a national image gain
BUT A GLOBAL IMAGE campain at a minimal cost in relation to that!
In the house MMM (see the photo on homepage) there were
already held the last piano master classes for medical doctors
who came from all over Germany for a long week-end.
They preferred this intimate location to such prestigious places like
Schloss
Weikersheim
(castle at location of jeunesses musicales Germany),
where several participants at both locations had done piano classes before.
Now it would be re-designed as
MultiMediCalMeetingPoint (MMM)
for ALL health care professionals from the whole world as there are
medical doctors, dentists, veterinarians, pharmacists.
They would be presented not only in the world-wide internet portal
www.DoctorsTalents.com
but also in multi-medial documentations of their hobbies or second
profession
with:
edition of books, eBooks,
CompactDiscs, DVDs of their activities
presentation in form of exhibitions,
live recitals streamed in the internet up to an own internet TV channel
(!)
and they would attract always more health care colleagues to this unique center.
The center would be sort of an institutionalized DoctorsHobbies.com...
The possibilities are so wide that the most important aspect should be accentuated:
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Whoever would build this MMM could |
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on one side have a maximum world-wide and health-care-wide image campaign effect for his company |
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on the other side channel the promotion of his products or services over multi-medial events in the MMM! | |
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and this for a very reasonable price with the perspective to reach a break even point and even profit. |
An adequate congress hotel is right across the street
and the advantages of congresses and presentations could be connected
with the pleasures of the health care professionals private interests:
"If you get them from their private side you get them for your product or
service"!
If you would only think to be the sponsor for a moment you will at once ask for the cost:
Please go for the calculation field above!